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The digital way of turning crisis into opportunity

Saturday, 03 July 2021 | PNS | Dehradun

In this current scenario, when the pandemic of Covid-19 has greatly affected the businesses around the world, many people lost their jobs and livelihood due to the lockdown. People around the world struggled for survival and majority of the small and medium scale enterprises either got shut down or suffered badly making their survival a struggle.

Numerous records suggest that 97 per cent of the world suffered directly or indirectly due to Covid-19 situation and several of them lost their sources of income too. Only three per cent of the people were successful in achieving a raise in their income levels and making their businesses profitable. Among this three per cent, a few individuals achieved a tremendous growth, even when the wind was against them. One of those high-spirited individuals is author Prakash Arya.

Serial entrepreneur turned author Arya recorded considerable success on his personal and professional fronts by increasing his business values along with launching his debut book Invest in Digital –Turning Crisis Into Opportunity. The book got tremendous amount of response from all around, which resulted in receiving some appreciative reviews from the readers on Amazon, Goodreads and several other platforms.

Through this book, Invest in Digital- Turning Crisis Into Opportunity, Arya has given the idea of turning a crisis into opportunity and did the same for himself too. He made a fortune himself, during the Covid-19 pandemic. The author is a serial entrepreneur and knows well how to convert a crisis into opportunity. Arya shares his wisdom through guest lectures, seminars and workshops and is invited by IITs and IIMs in India and other premier institution across the globe.

Arya’s other books are in the pipeline and will come into the market very soon. He is a domain knowledge specialist for digital transformation and sharing his wisdom through his blog, articles, white papers and other mediums.

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