BMW iX launched in India, sells out completely on first day

Tuesday, 14 December 2021 | PNS | Dehradun

BMW India launched a new model- BMW iX, the company’s new technology flagship in the country on Monday. It is the first model without any numerals in its designation. ‘iX’ stands for the first BMW electric all-wheel-drive vehicle (SAV – Sports Activity Vehicle). It effortlessly combines premium mobility with zero emissions, sporting agility, and a long operating range with luxurious spaciousness. The first lot of the model has been completely sold on the launch day as informed by the BMW Group on Tuesday. It was launched on Monday with a price tag of Rs. 1.16 crore(ex showroom) via the completely-built-up (CBU) route. The next phase of bookings of the model will start from the first quarter of 2022.

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